Beyond State Street
It's true. It is a mysterious world beyond the North End. The Bench! South Boise! The Mall! And why go there? Travel is stressful. There's rush hour traffic to consider. And then there's the dreaded CARBON FOOTPRINT. Besides, we'd much rather patronize local businesses that are often owned or run by people we know and whose profits tend to stay in the community.
So what about the flowers you buy? Did you know that the average cut flower travels more than 1,500 miles to your grocery store or florist down the street? Well, the flowers you get from Filigreen are anything but "average."
We search for flowers grown as sustainably and as close as possible to our location in the North End. In fact, during the growing season we are able to shrink that travel distance from 1,500 miles to...oh, about 3 miles. That's because we have carefully cultivated relationships with local growers, some of whom are growing cut flowers for the first time. Growing flowers is good for them, because it adds another revenue stream to their fruit and vegetable sales. And it's good for you, because your dollar goes further, supports the local economy, and reduces energy consumption. (Visit our Sustainability link for more on where flowers come from.)
Of course, it's hard to grow daisies in a Boise winter so when locally grown flowers aren't available, we do our best to select flowers that are certified as being VeriFlora sustainably grown. This is your guarantee that the flowers we use are grown in an environmentally and socially responsible manner, with high quality standards. (Filigreen is currently in the process of becoming the first VeriFlora Preferred Retailer in Idaho.)
So the next time you want a spray of fresh flowers to decorate your hall, give to a friend or loved one, or for that special occasion, choose Filigreen. Then you can rest easy knowing that you're supporting the local economy and reducing our global carbon footprint... all from the comfort of Boise's best neighborhood.
To see more examples of our work, visit the Gallery link. To speak with us contact Filigreen at (208) 850-9421 or gbessire@filigreen.com
It's true. It is a mysterious world beyond the North End. The Bench! South Boise! The Mall! And why go there? Travel is stressful. There's rush hour traffic to consider. And then there's the dreaded CARBON FOOTPRINT. Besides, we'd much rather patronize local businesses that are often owned or run by people we know and whose profits tend to stay in the community.
So what about the flowers you buy? Did you know that the average cut flower travels more than 1,500 miles to your grocery store or florist down the street? Well, the flowers you get from Filigreen are anything but "average."We search for flowers grown as sustainably and as close as possible to our location in the North End. In fact, during the growing season we are able to shrink that travel distance from 1,500 miles to...oh, about 3 miles. That's because we have carefully cultivated relationships with local growers, some of whom are growing cut flowers for the first time. Growing flowers is good for them, because it adds another revenue stream to their fruit and vegetable sales. And it's good for you, because your dollar goes further, supports the local economy, and reduces energy consumption. (Visit our Sustainability link for more on where flowers come from.)
Of course, it's hard to grow daisies in a Boise winter so when locally grown flowers aren't available, we do our best to select flowers that are certified as being VeriFlora sustainably grown. This is your guarantee that the flowers we use are grown in an environmentally and socially responsible manner, with high quality standards. (Filigreen is currently in the process of becoming the first VeriFlora Preferred Retailer in Idaho.)
So the next time you want a spray of fresh flowers to decorate your hall, give to a friend or loved one, or for that special occasion, choose Filigreen. Then you can rest easy knowing that you're supporting the local economy and reducing our global carbon footprint... all from the comfort of Boise's best neighborhood.
To see more examples of our work, visit the Gallery link. To speak with us contact Filigreen at (208) 850-9421 or gbessire@filigreen.com
